The GoHighLevel chat widget lets visitors message you from any WordPress page — and every conversation lands in your CRM, ready to follow up. Here’s how to add it in a few minutes and turn website visitors into tracked, taggable leads.
Part of our complete guide to GoHighLevel + WordPress integration.
Step 1 — Install the official LeadConnector plugin
Plugins → Add New → search “LC LeadConnector” → Install → Activate. The chat widget is one of its core display features.
Step 2 — Connect via OAuth and choose your location
Authorize the plugin to your GoHighLevel account and select the correct sub-account. The chat conversations will route into that location’s CRM.
Step 3 — Enable the chat widget
In the plugin’s settings, enable the conversation/chat widget. You can offer live chat or GoHighLevel’s AI-powered chat for real-time replies even when you’re away. It appears site-wide (or on the pages you choose).
Free resource
Get the free WordPress ↔ GoHighLevel Setup Checklist — chat, calendar, forms, and sync in one page.
Button: Get the free checklist →
Step 4 — Route conversations into follow-up
Each chat creates or updates a contact in GoHighLevel. Build a workflow so a new chat applies a tag (e.g., chat-lead), notifies your team, and starts a nurture sequence if the conversation goes cold. That’s how a chat becomes a pipeline entry, not just a message.
Step 5 — Connect chat leads to the rest of your site
A chat lead is more valuable when you know who they are — are they an existing course student, a member, a past customer? Add a sync layer like HighLevelSync so chat contacts connect to their WordPress activity and history.
Connect WordPress and GoHighLevel without duct tape
Know who you’re chatting with.
HighLevelSync links chat leads to their WordPress users, courses, and orders in GoHighLevel. Free to start.
Button: Get the free plugin →
Sub-link: Want it configured for you? Talk to us →
Test it
Open your site in an incognito window, start a chat, and confirm the conversation and contact appear in GoHighLevel with the right tag and notification.
Frequently asked questions
Can I add the GoHighLevel chat widget to WordPress?
Yes — the free official LeadConnector plugin adds the GoHighLevel conversation/chat widget to your WordPress site.
Does it support AI chat?
Yes — GoHighLevel offers an AI-powered chat option so visitors get real-time replies even outside business hours.
Do chat conversations sync to the CRM?
Yes — conversations create or update contacts in your connected GoHighLevel location, where you can tag and automate follow-up.
Can I show chat only on some pages?
Yes — configure where the widget appears in the plugin settings.
