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Abandoned Cart Tracking (Pro)

< 1 min read

How Abandoned Cart Tracking Works #

The Pro add-on monitors WooCommerce cart activity and detects when a customer abandons their cart.

Cart Monitoring #

The plugin hooks into woocommerce_add_to_cart, woocommerce_cart_item_removed, and cart update events. Cart data is stored in transients with a 7-day expiry.

Email Capture #

Customer email is captured at checkout via the classic WooCommerce form, WooCommerce Blocks/Store API, and a custom REST endpoint — even before the order is placed.

Abandonment Detection #

A scheduled check runs every 15 minutes (via Action Scheduler). Carts that have been inactive for longer than the configurable threshold (default: 30 minutes) are marked as abandoned.

Tag Actions #

  • Abandoned Cart Tags — Applied when a cart is detected as abandoned.
  • Recovery Tags — Applied when the user returns, with options to remove abandoned tags.
  • Re-abandonment — Abandoned tags can be re-applied if the user abandons again.
  • Purchase Cleanup — Abandoned tags are removed when the user completes a purchase.

Abandoned Cart Opportunities #

Optionally create GHL pipeline opportunities for abandoned carts, enabling your sales team to follow up.